Gamecredits has worked with gaming industry leaders, Datcroft LTD., for two years for the development of the first crypto mobile gaming store. The world’s first crypto mobile gaming store has announced the crowdsale of its MobileGo Token.
MobileGo tokens are the smart contract tokens that will be issued on both the Ethereum and Waves blockchains. They will be the center-piece of several new mobile gaming technologies.
MobileGo tokens will be used to incentivize gamers for loyalty and participation through rewards. Gamers will have a profile in the store and will have the chance to earn benefits such as purchase discounts and free sponsored tournament entries. Rewards will be earned through profile status, which will be achieved with, among other things, MobileGo token ownership.
The MobileGo crowdsale that will go live in mid – April, will run for a month and will be promoted in both the west and in China. China is currently the only country in the world where over 200 successful third party mobile gaming stores exist.
Sergey Sholom, VP of Development and CEO of Datcroft Ltd., believes China to be crucial to their success. He adds, “We are happy to announce several gaming partnerships there already.” Sholom also plans to travel to China to promote the MobileGo token and the Gamecredits Mobile Store.
With a $50 billion mobile market, acquiring just a fraction of market penetration results in large revenues: 0.2% market share alone is $100 million a year. The MobileGo crowdsale will fund them to expand more quickly to acquire this market share.
A minimum of 50% of all funds raised in the crowdsale will be used for marketing. A large component of marketing will be direct gamer acquisition knows as installs. Installs will be purchased from many different traffic sources, including Facebook, Google Adwords, offer walls and specialized gaming traffic sources.
Finally, in addition to traditional forms of marketing, the functionality of MobileGo token smart contract technology allows them to create a number of unique value-added features for the mobile platform.