In a recent report, it was predicted that the Bitcoin community will hit 5 million by 2019 and the world population will reach an estimated 7.5 billion by the same time. This translates to less than 1 percent of world population who will know about Bitcoin and its benefits, unless people are made aware of Bitcoin and its wonders.
Local Bitcoin communities across the world have created Meetup groups to engage local population, creating awareness about Bitcoin and how it can be used as an alternative to fiat currency. These groups are usually made up of entrepreneurs and bitcoin enthusiasts and they meet regularly to discuss about the future of the digital currency and also initiate the newcomers to it.
India, with over 1.25 billion people presents a great opportunity for bitcoin based businesses due to huge foreign remittance and unbanked adult population. The number of Bitcoin start-ups are gradually growing in the region with Coinsecure, Unocoin and Zebpay leading the way. In order to realise the potential of the region, it is important for the population to adopt Bitcoin which can happen only if there is enough awareness about it. These Bitcoin companies are doing their part of ensure it happens. Some of the initiatives includes Unocoin’s regular Bitcoin meetup and webinars and Coinsecure’s “Connecting India to Bitcoin” initiative.
Coinsecure aims to cover the length and breadth of India with its “Connecting India to Bitcoin” initiative. The company has decided to take the “catch them young” option and targeting schools and colleges along with other industries. The company organized its first event at La Martiniere Girls College in Lucknow, Uttar Pradesh. Coinsecure, as part of its “Connecting India to Bitcoin” conducted a session for over 300 students from various schools and it was found that about 10 percent of students were already familiar with Bitcoin.
The Generation-Z as we call them or the ones who were born in the 2000s have a better understanding and curious to know more about bitcoin, and interested in using it compared to the millennial generation or the one before that. The sessions conducted by Coinsecure includes introduction to Bitcoin, Bitcoin mining, earning in Bitcoin, regulations in Indian and about Satoshi’s paper on Bitcoin. The company plans to hold multiple sessions in educational institutions across the country to target potential Bitcoin users in the near future, which is important for the survival of Bitcoin as well.