Ethan Walker covers sports betting, brand strategy, and player community trends at NewsBTC. He holds a B.A. in Communications from UC Santa Barbara and spent years managing marketing campaigns for leading iGaming operators before turning to editorial work. Ethan's coverage blends real-world sportsbook insight with a lively, approachable writing style, from odds analysis to cultural moments in betting. He’s known for making complex topics feel as easygoing as a Sunday surf session.
