Ovato – A Holistic Solution to the Rewards, Marketing and Giving Ecosystems

The Ovato platform seeks to revolutionize the loyalty rewards industry, social media and charitable causes. Its objective is to address the fractures that undermine full-scale participation and lead to a value leak from the existing ecosystem by using a blockchain approach.

At the moment, loyalty reward schemes are costly since they impose an unnecessary tax liability on the operators providing service. But the value these services provide to the consumer is minimal and this explains inactivity among subscribers. This lack of enthusiasm dilutes the whole point of reward schemes both for the target consumers and business operators.

Businesses consider loyalty programs a long-term debt and as a result have to implement periodic blackouts to make them cost-effective. This dilutes brand perception among clients. Consumers have also learned to pick only those programs with high flexibility and benefits to them.

Social media and charities are other industries gravely in need of a revolution. Social network users have become aware of the multi-billion industry that operates at their expense but does not lead to any gains for them. Companies collect data from them and use it to educate and entertain but the data owners are not getting any compensation. On the other hand, charities now realize that 90% of their donations never really get to their destinations. This is because of the failures of centralized ecosystems.

An All-Inclusive Approach

The Ovato token offers a holistic approach to dealing with the issues in every one of these sectors. The platform plans to offer significant discounts on daily shopping as well as rebates and loyalty rewards for using the Ovato network. It will also assist merchants to market directly to their target audience eliminating costly intermediaries.

Shoppers who share these special offers on their social media networks will earn rewards thus getting an incentive to keep the marketing cycle active. The final step will be to set the giving industry free by making funds allocations directly from the platform’s blockchain to phase out leakages in the process.

A Loyalty Reward Program with a Twist

A major point of deviation from the current loyalty reward system is that Ovato will allow merchants to decide what fraction of their gross profits they wish to issue out as rewards. When a customer enrolls in the program or makes a purchase, they are able to cash in on the reward right there and then. This system will use the blockchain to transfer rewards directly to consumers from the point of sale to their mobile device.

Businesses will enjoy the provision of a low-cost reward system that will reduce their overheads. They will also have access to a global market base and the direct marketing feature will help small businesses appeal to a much broader audience.

Facilitating Social Media Capitalization and Transparent Charity

Network users will have the opportunity to capitalize on the benefits of social media marketing and earn tokens in the process. They can either create promotional posts or share the ones in circulation. Influencers and journalists, in particular, will enjoy the direct marketing feature that cuts out intermediaries who usually charge a hefty commission that eats into their profits.

Additionally, with regards to charitable giving, the platform uses blockchain technology to allow for transparency and reduce wastage. Everyone in the community will be able to see how much has been donated to what cause and this will ensure that all donations get to their destination without any exemption. The Ovato community will vote on this aspect of the platform allowing as much public participation as possible.

The Bitovation Platform

Bitovation is an already existing platform for rebates and rewards within the network that gives consumers bitcoins for participation. This platform has allowed for a pre-established coin distribution ahead of the network launch to facilitate mass adoption.

Token Sale Details

Ovato is planning a crowdfunding event to raise the capital required for platform development and release. This ICO will offer the platform’s native ERC20 token, OVT with an aim of raising $30,350,000. This will start on March 27, 2018 and run till April 17, 2018.

More information on the Ovato platform and its ICO is available on the network’s official website.

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There is nothing new in a token serving as a representation of an asset with certain value. We can take subway tokens or casino chips for example. In this case, tokens represent money we pay for using public transport or put at stake while gambling. But the money is a kind of token too as its face value exceeds the cost of production. Taking this into account, the tokenization is by no means a new phenomenon, but the blockchain technology does give a new impulse to the process.

People buy many different assets, like stocks or gold, in order to invest their money rather than to use the assets day-to-day. They don’t need to get gold bars stored in the living room, they just want to own a certain amount of gold and have an ability to trade it anytime they want. Similarly, when buying Facebook or FedEx shares, you don’t want to obtain some tables or chairs from the company’s office. All you need is a paper confirming you are the owner of the shares that are likely to increase in value and thus bring you some profit. Physically, you buy paper instead of goods. Furthermore, all the paperwork is usually replaced by electronic transactions.

The blockchain-based tokenization is the next step in this evolution. While traditional electronic transactions rely on a trusted third party, assets on blockchain are managed directly by the owner, with no middlemen needed. Data in the distributed ledger is secured by the technology instead of any people or companies. That’s the way to make the transactions cheaper, faster, and safer than ever before.

The improved commodity and security management is the most obvious benefit of the tokenization, but not the only one. The blockchain can secure any kind of data, so the possibilities it offers are almost limitless. While many blockchain platforms issue tokens mainly to attract investment, other platforms do offer new solutions to old problems of different industries. For instance, the Loci project tries to tokenize patent process and thus make it less expensive and time-consuming. You can use LOCI tokens to buy and sell intellectual property secured by a blockchain. Another interesting example is a social media platform Steemit which is tokenizing blogging and social networking. The platform uses different types of tokens to reward bloggers who create useful and engaging content. You can also look at the Brave browser with its Basic Attention Token (BAT). The project aims to improve digital advertising as a whole and make it profitable and useful not only for publishers and advertisers, but for consumers as well.

These are just some of the dozens of blockchain platforms contributing to the global process of tokenization and trying to improve various sectors of the economy. Moreover, the tokenization has potential to create new economic segments from scratch. At least, that’s what the DMarket project aims for. It’s a blockchain-based marketplace for trading virtual items from video games. Such items are already being traded on different platforms, but the market is limited to a few games and a few percents of gamers. Security issues and complicated data synchronization are probably the main limiting factors in this case. DMarket intends to resolve the issues with the help of the blockchain technology. By connecting plenty of different games to the trading platform powered by the DMarket Token and securing all the related transactions, the project team is creating a new multi-billion dollar market that is going to turn virtual assets into a new type of everyday consumer goods.

Summarizing all of the above, the tokenization has the power to improve different existing industries and even to create whole new segments of the economy. Among other things, it means that a tokenized asset is likely to gain added value compared to the same untokenized asset because of the improved security, increased speed, and reduced costs of the related transactions.

The video game industry has rapidly grown in the past decade. In 2017 revenue figures reached close to $120 Billion, which was a 10% increase from the previous year, and the industry is projected to reach $200 Billion by the year 2020.

777.BINGO, the world’s first pan entertainment platform for decentralized blockchain that uses technology of blockchain and its social features such as user agglutinant, frequent communications and communities, is set to cause the next revolution in the video game- and entertainment industry.

777.BINGO is an application store, just like the IOS or android store, with a crypto currency-based wallet. This enables publishers to publish their games freely as it is connected to the BINGO wallet. BINGO’s core business is in cryptocurrency exchange and content publishing.


BINGO is being developed in partnership with the entire core team at Mob Arts and other third parties that provide their technical expertise. The problem in the current video games environment is that the fairness of the game cannot be guaranteed. Due to various levels of Black Case Work in the online games, the functional gameplay modes cannot be identified by users as fair outcomes.

Users are unable to recognize whether Black Case Work exists or whether multiple human interventions are required as part of the games developing systems. It is therefore realistically impossible to create a game that is “open, transparent and just.” This not only affects the users experience but also leads to a loss of users.

BINGO’s pan entertainment platform combines the advantages of blockchain such as decentralized, distributed and fair games, paired with traditional games. This solves issues such as Black Case Work and unfair competition that users encounter in traditional game setting. This not only strengthens the trust the user has in a game but also increases the willingness of the user to play the game.

777.BINGO brings such an advanced decentralized platform where publishers can publish games for free with minimal restrictions, and players get rewarded for their performance.  The content can be rated by everyone, which impacts the publishers rating within the platform.   Age restricted content will only be accessible after a comprehensive security review.

The platform has a P2P network layer, which defines the P2P contract, a blockchain and data storage layer that operates the blockchain actions, such as consensus and data access, a smart contract layer that executes key platform contracts and records essential platform data.  A Verifiable Random system creates random calculations by distributing random numbers that are then recorded into the memory blockchain via smart contracts that guarantee fair gameplay.  An event processing layer provides smart contracts and copositive sealed SDK for higher level logic systems. The platform application system provides a logical guarantee for application layers by repeatedly calculating and expanding to meet the requirements of players, developers and publishers.

BINGO’s technical partners Mob Arts, who have over seven years of experience in the gaming Industry, are all set to launch Qtum Heroes game in collaboration with QTUM. Patrick Dai, the co-founder of Qtum, said, “I would like to illustrate my confidence in BINGO, and I’m willing to wait and see how blockchain can bring innovative technology to BINGO.”

The launch will be followed by the release of an unique advertising and monetization system based off the Traffic Exchange Technology. The blockchain technology will be used for better data visualization. The asynchronous fairness verifying modules enable special demands from users and publishers to be satisfied.

A blockchain traceable game rating and reviewing system provides parents with reassurance about the games content. In the future, BINGO plans on setting up community functionality and transaction services, while the BINGO foundation will take an active role in investing in the creation of more games making BINGO the ultimate pan entertainment system and closing the loop within the industry chain. BINGO will finally let gamers decide and enjoy the content they find most appealing and allow users and not regulations define the quality of content.

A total of 10 billion 777 (BINGO) tokens will be released. The number will be limited by BINGO smart contract disabling further 777 (BINGO) token generation. Bitcoin, Ethereum and Qtum cryptocurrency can be used to participate in the private placement.  BINGO plans to put up only 25% of their 777(BINGO) tokens for private placement, 25% will be held by the BINGO team and the remaining 50% will be split equally between the BINGO Foundation and Bingo’s internal capital turnovers.

By Abhibroto Roy

“Start small, think big” urged Steve Jobs. “I think it is possible for ordinary people to choose to be extraordinary,” mused Elon Musk. The American dream holds that anyone, regardless of circumstance, background and means, can achieve anything they want through a combination of hard work and smart thinking. And all over the world that notion has resonated for over a century.

The current generation of Musks and Jobs in the making are privileged to be living in a time when it is possible to conceive an inspirational idea and – if the world shares your enthusiasm – to raise funding for it in as little as six months. The Initial Coin Offering may take flak at times, but make no mistake, it is an amazing and genuinely revolutionary invention. Thanks to the crowd, any aspiring entrepreneur can share their vision, assemble a team of like-minded individuals and turn that idea into reality.

Of course, like any transformative invention, ICOs can be purposed in many ways. They can be used to make thousands of people’s lives better or they can be used to scam and defraud. They can be used to change the world or used to change nothing other than their founders’ bank balance. Make no mistake, the vast majority of token generation events are launched with genuine intentions. Their founders have lofty and noble goals. The problem they face isn’t one of ethics, however, but one of scope.

Put simply, too many teams are thinking too small. They’re focusing on the finer details rather than looking at the bigger picture. As it stands, $30 million seems to be the going rate for the current wave of ICOs setting a hard cap – and many of them are having no trouble hitting that target. For that sort of money, it’s hard to imagine what couldn’t be achieved. You’d struggle to put a man on the moon for $30 million, but every other moonshot is within reach.

Flying cars? Mind-controlled devices? Cryogenics? The moon’s the limit and the world’s your oyster if you can convince enough people that your project has merit. That’s not to say that pie-in-the-sky thinking should be encouraged. The ICO isn’t a vehicle for fulfilling the staggeringly ambitious ideas that come to you in the bath. But it is a springboard for allowing the most daring, groundbreaking and freshest ideas to flourish.

But here’s the thing about ICOs: you only get one shot. If your first one doesn’t go to plan, or you come up with a better idea further down the line, tough. It’s too late: you’re already committed to your existing project with a five-year roadmap and a two-year token vesting period. In the words of Eminem, “If you had one shot or one opportunity to seize everything you ever wanted in one moment, would you capture it or just let it slip?

The ICO is your one chance to make a difference. If you have the experience, the business acumen, the team and the willpower, anything is achievable. Okay, so you can’t simply decide you want to build a space elevator and then raise the money to explore its feasibility – some kind of a basic plan or MVP is going to be required – but beyond that, there’s little holding you back.

Think big. Think game-changing. Think outside the box, the room and the planet if necessary. Don’t let conventions, trends or self-doubt hold you back. If you’re going to launch an ICO, do something extraordinary. Don’t improve lives – change lives. You only get one shot. Make sure you get yours right.