A Bitcoin airdrop which was held in September successfully brought new users to the digital currency community.
Hosted by one Blockchain Education Network (BEN), an independent network of student blockchain clubs, the said Bitcoin airdrop attracted students from all across Canada, the USA, Italy, Netherlands, and other places. The premise, according to main sponsor BTC.com, was simple: draw student bodies into conducting their own giveaway events, and also use the opportunity to familiarise students with Bitcoin with the help of BTC.com wallet service.
The event, as he further added, was designed to help university students gain practical insights about Bitcoin. Up until now, people outside the Bitcoin community were not willing to experiment with the digital currency, owing to bias mainstream coverages and so-called legal complications. Many students had preconceived notion that Bitcoin is suitable only for “power users”. The understanding — though — improved a lot once students used Bitcoin first-hand on BTC.com mobile wallet.
“Students were given 5000 bits from us if they participated in the event,” added Alejandro De La Torre, the Business Development Head of BTC.com. “Once a student downloaded the app on either their android or iOS device they would receive another 5000 bits.”
BTC.com recognised that how the students’ perception arc changed from confused to confident once they laid hands on their private Bitcoin wallet. De La Torre stated:
“Students found the easy to send bitcoin features in our app very useful. We were glad to hear that because we’ve worked very hard on them.”
Dean Masley, Executive Director of BEN, further recognised BTC.com mobile wallet as a perfect sponsor for their giveaway, stating that they couldn’t have been more thrilled to work with BTC.com for the airdrop.
“We wanted to make blockchain easy by introducing new students to the culture and opportunity in this space through peers on their campuses. What better partner for this then a wallet that users control, without sacrificing ease of use for security.”
The company also thanked BEN for their initiative, and expressed its confidence about a greater future for decentralised payment technologies if such events continue to take place.
“Bitcoin may become one of the most important developments in the 21st century and we’re glad to have at least helped you start your way,” concluded De La Torre.