Dell-owned Alienware is now accepting bitcoin, proving that the apple doesn’t fall far from the tree.
The popular power computer manufacturer announced Thursday that they were beginning to accept the digital currency for their array of available systems, even offering customers the opportunity to save up to $150 to encourage its use at checkout.
Alienware has chosen Coinbase as the preferred payment processor, which will allow them to instantly convert the digital currency to United States dollars.
Alienware now accepts Bitcoin! For a limited time, get up to $150 off when using this payment method! http://t.co/seXdeeC0wC
— Alienware (@Alienware) July 24, 2014
The move makes sense, and it’s even expected to some degree.
Last week, multi-billion dollar computer manufacturer Dell announced they would be accepting bitcoin payments (also via Coinbase) on their online store at Dell.com.
It’s clear that Dell wants to offer customers, be it those looking for a casual computing experience or hardcore gamers, the opportunity to pay in a way which is most convenient to them.
Dell hasn’t made it clear as to whether or not they expect to keep any of the bitcoin revenue they bring in in its digital form, but it’s certainly a good start, many would agree.
Which brings me this week’s poll question, which is related. Do you think this could be the start of a new trend in the world of e-commerce?