Part of the bitcoin community has been abuzz regarding a tweet beer company Heineken sent out on Monday. The tweet read: “Our vision of the future? Drink real beer, pay with virtual money”, with a link to the bitcoin foundation website.
This left the community with a few questions. Could Heineken soon sell beer direct to consumers via bitcoin? What were they trying to say? Coinbase even responded offering to make it a possibility.
We contacted Heineken to try and get some more answers, and just as most of us assumed, it was a joke with no real desire to make it a possibility. The company told newsBTC in a statement that “[Heineken’s] tweet is “tongue in cheek”, no deep strategic thoughts [or] intentions behind it.”
So there you have it. No bitcoin beer for a while. Heineken did get some free publicity from the stunt, though.