A New Hampshire-based shopping services company is taking a bold new step by introducing an API that enables online retailers to accept cryptocurrencies like bitcoin and litecoin.
Ziftr’s API comes at not charge, and was developed in-house by the company’s software engineers.
“At Ziftr, we truly believe we have what it takes to change the shopping experience for the better, and the API is a huge step toward getting retailers to be part of our shopping revolution,” says Bob Wilkins, CEO of Ziftr. “Cryptocurrencies like Bitcoin have proven that they’re here to stay, and it’s easy to understand why: They have low to non-existent transaction fees as opposed to high credit card transaction fees, and they are highly secure, helping retailers to avoid credit card fraud disasters like the recent ones at Target and Home Depot. We’ve already had inquiries from a handful of well-known merchants that are excited to begin accepting cryptocurrency via the Ziftr API, and we anticipate many more in the coming months.”
Ziftr says the API was “developed with common pain points in mind,” adding that they’ve discovered what these pain points are through working with hundreds of retailers over the past six years.
They write:
“For example, retailers that adopt the Ziftr API can benefit from real-time pricing and inventory updates; access to additional sales channels, including Ziftr Marketplace and Lycos Shopping; complete control of their brand and the ability to quickly fix discrepancies in prices, product descriptions and more.”
For more information on the API, follow this link.
