NewsBTC
No Result
View All Result
  • Cryptocurrency News
    • Bitcoin News (BTC)
    • Ethereum News (ETH)
    • Ripple News (XRP)
    • Shiba Inu News (SHIB)
    • Cardano News (ADA)
    • Dogecoin News (DOGE)
    • Solana News (SOL)
    • Litecoin News (LTC)
    • Avalanche News (AVAX)
    • Polygon News (MATIC)
  • Crypto Prices
    • Binance Coin (BNB) Price
    • Bitcoin (BTC) Price
    • Cardano (ADA) Price
    • Chainlink (LINK) Price
    • Dogecoin (DOGE) Price
    • Ethereum (ETH) Price
    • Litecoin (LTC) Price
    • Polkadot (DOT) Price
  • Crypto Resources & Directory
  • All Crypto
  • Play GamesTry
  • CasinosTry
Breaking News: Coinbase Confirms DOJ Investigation Following Major Security Incident
  • Cryptocurrency News
    • Bitcoin News (BTC)
    • Ethereum News (ETH)
    • Ripple News (XRP)
    • Shiba Inu News (SHIB)
    • Cardano News (ADA)
    • Dogecoin News (DOGE)
    • Solana News (SOL)
    • Litecoin News (LTC)
    • Avalanche News (AVAX)
    • Polygon News (MATIC)
  • Crypto Prices
    • Binance Coin (BNB) Price
    • Bitcoin (BTC) Price
    • Cardano (ADA) Price
    • Chainlink (LINK) Price
    • Dogecoin (DOGE) Price
    • Ethereum (ETH) Price
    • Litecoin (LTC) Price
    • Polkadot (DOT) Price
  • Crypto Resources & Directory
  • All Crypto
  • Play GamesTry
  • CasinosTry
Bitcoin News
No Result
View All Result
Breaking News: Coinbase Confirms DOJ Investigation Following Major Security Incident

Indian Blockchain Startup Audience Farm Enters AdTech Space

Gautham
Gautham
4 years ago
2 mins read
advert

Reason to trust

Strict editorial policy that focuses on accuracy, relevance, and impartiality
Created by industry experts and meticulously reviewed
The highest standards in reporting and publishing
How Our News is Made

Strict editorial policy that focuses on accuracy, relevance, and impartiality

Ad discliamer

Morbi pretium leo et nisl aliquam mollis. Quisque arcu lorem, ultricies quis pellentesque nec, ullamcorper eu odio.

In the recent days, India has emerged as one of the strong forces in the crypto-sector as it attempts to keep up with many developed countries when it comes to research, development, and deployment of blockchain solutions. The focus of Indian blockchain sector is gradually expanding beyond fintech, to other segments like shipping and logistics and AdTech. Recently one of the blockchain companies, Audience Farm announced its foray into the AdTech space with an Ethereum blockchain based solution.

Audience Farm, set out with the aim of revolutionizing the online advertising industry has announced its upcoming ICO, slated to go live later this month. The platform uses blockchain technology to bring in transparency to the backend operations in the online advertising industry. According to the company, its upcoming solution will allow advertisers as well as data publishers to save a lot of resources by ensuring the security and reliability of collected and purchased user data.

It is a well-known fact that online platforms capture and store user data to analyze and even predict the online behavior and interests. The collected data then becomes a valuable tool for targeted advertising where an Internet user ends up finding advertisements relevant to their most recent online search. A majority of the publishers collect user data to use or sell it to the advertisers, and in many cases, these data sets contain data belonging to the same users — something that can’t be avoided as a typical user tends to use or browse through multiple sites on the internet.

According to Audience Farm, the company’s blockchain product can prevent advertisers from double spending on same user data by implementing a method to universally index them. At the same time, the secure nature of blockchain will allow publishers and data management platforms to prevent others from stealing the data they have collected. The company intends to achieve its goal by creating an open, transparent and decentralized repository for user behavior data, which offers platform agnostic data for all advertisers alike.

AdTech is a rapidly growing segment across the world, with plenty of room for the implementation of the latest technologies including cryptocurrency based solutions. Those who move fast, stand to gain the first mover advantage and Audience Farm seems to be looking forward to it.

Ref: Medium || Image: NewsBTC
Tweet123Share196ShareSend
Gautham
Gautham

Gautham

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Disclaimer: The information found on NewsBTC is for educational purposes only. It does not represent the opinions of NewsBTC on whether to buy, sell or hold any investments and naturally investing carries risks. You are advised to conduct your own research before making any investment decisions. Use information provided on this website entirely at your own risk.

Related News

Bitunix bonus krypto giełda promocja USDT

Бонусная программа Bitunix: как зарабатывать на криптовалютах с максимумом прибыли в 2025?

Bitunix – инновационная платформа для профессионального деривативного трейдинга. Она представляет собой современную торговую платформу, объединяющую широкий арсенал инструментов с продуманной...

lisachaikina 5 hours ago
Bitcoin

Bitcoin Price To See 52% Increase To $166,000, Analyst Reveals Tight Timeline

Bitcoin has been gaining strength over the past several days, with price action relaying the buying interest from institutional players....

Scott Matherson 7 hours ago
Ethereum Forms Rising Wedge Pattern – $2,200 Support Back In Focus?

Ethereum Forms Rising Wedge Pattern – $2,200 Support Back In Focus?

Ethereum is trading above the $2,500 mark but continues to struggle with strong resistance near $2,600, a key level that...

Sebastian Villafuerte 9 hours ago
Load More

Reason to trust

Strict editorial policy that focuses on accuracy, relevance, and impartiality
Created by industry experts and meticulously reviewed
The highest standards in reporting and publishing
How Our News is Made

Strict editorial policy that focuses on accuracy, relevance, and impartiality

Ad discliamer

Morbi pretium leo et nisl aliquam mollis. Quisque arcu lorem, ultricies quis pellentesque nec, ullamcorper eu odio.

Related News

Giełda krypto Bitunix laptop interfejs

Giełda Bitunix integruje TradingView. Nowy lider na rynku krypto?

News BTC 1 hour ago
Whales Are Loading Up on Chainlink (LINK), But Retail Investors Are Still Missing the Signal

Whales Are Loading Up on Chainlink (LINK), But Retail Investors Are Still Missing the Signal

Samuel Edyme 2 hours ago
Ethereum

Ethereum Price Targets $3,000 As Analyst Calls It A ‘Powder Keg’

Scott Matherson 4 hours ago

Premium Sponsors

Press Releases

  • 仮想通プレセール注目:リップルが米銀行ライセンスを申請、機関投資家の関心が急上昇中

    ...

    13 hours ago
  • 仮想通貨おすすめ:話題の新トークンがプレセール開始直後に15万ドルを調達

    ...

    13 hours ago
  • 新しい仮想通貨:ソラナ系取引ボットが話題のプレセールで150万ドル調達、次の100倍候補か?

    ...

    14 hours ago
  • 仮想通貨おすすめ|米下院が大型法案可決、7月4日にビットコインが急騰

    ...

    14 hours ago
  • ミームコイン急騰中|Solana発の人気銘柄続々高騰、新たな注目トークンも登場か?

    ...

    14 hours ago

Newsletter

Be the first to get the latest important crypto news & events to your inbox.

  • This field is for validation purposes and should be left unchanged.

About Us

NewsBTC is a cryptocurrency news service that covers bitcoin news today, technical analysis & forecasts for bitcoin price and other altcoins. Here at NewsBTC, we are dedicated to enlightening everyone about bitcoin and other cryptocurrencies.

We cover BTC news related to bitcoin exchanges, bitcoin mining and price forecasts for various cryptocurrencies.

Disclaimer: The information found on NewsBTC is for educational purposes only. It does not represent the opinions of NewsBTC on whether to buy, sell or hold any investments and naturally investing carries risks. You are advised to conduct your own research before making any investment decisions. Use information provided on this website entirely at your own risk.

Company

  • About Us
  • Advertising
  • Contact Us
  • Privacy Center

Social

© 2025 NewsBTC. All Rights Reserved.

  • Cryptocurrency News
    • Bitcoin News (BTC)
    • Ethereum News (ETH)
    • Ripple News (XRP)
    • Shiba Inu News (SHIB)
    • Cardano News (ADA)
    • Dogecoin News (DOGE)
    • Solana News (SOL)
    • Litecoin News (LTC)
    • Avalanche News (AVAX)
    • Polygon News (MATIC)
  • Crypto Prices
    • Binance Coin (BNB) Price
    • Bitcoin (BTC) Price
    • Cardano (ADA) Price
    • Chainlink (LINK) Price
    • Dogecoin (DOGE) Price
    • Ethereum (ETH) Price
    • Litecoin (LTC) Price
    • Polkadot (DOT) Price
  • Crypto Resources & Directory
  • All Crypto
  • Play Games
  • Casinos
Advertise

© 2025 NewsBTC. All Rights Reserved.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy Center or Cookie Policy.